Communication

Pro Tip: Do not use images in your email signature

We have been asked a number of times to create images for email signatures to promote a product, app, or website, or even to stylishly display basic contact information. This sounds like a fun project with boundless creative possibilities – and one that would generate revenue. But each time we have demurred and explained why…

Pro Tip: Stop using ‘click here’ in the links on your Web site

We have written that you should never say the word “backslash” when talking about Web addresses. Now it’s time to address another common practice that should be eradicated. Never use the words “click here” on your Web site, particularly when they are the only words within linked text.

Burlington Civil shows off new identity, Web site

Red Pixel Studios created a new Web site for Burlington Civil, Inc., an engineering firm based in Owensboro, Ky., that specializes in developing solutions for complex problems in the construction and maintenance of heavy civil and industrial projects.

Build your brand with consistency

Building the brand of your company, product or service is critical for success. There are numerous ways that you can build your brand, but often overlooked in the process is protecting the identity of the brand – its visual representation.

Welcome to our fancy new Web site!

Did you notice? We’ve launched a new look for our Web site. It took a little longer than we hoped – client work comes first! – but we think it was worth the wait.

Owensboro CVB wins top state award

The Owensboro-Daviess County Convention and Visitors Bureau was awarded the Best in Show honor  for its Bill Monroe 100th Birthday campaign at last night’s Kentucky Travel Industry Association’s Traverse Awards celebration.